The work.
Less about who I am. More about what I do.
2019 to now
The trajectory.
Day to day.
The titles have read Senior Product Associate and Product. The work has been product, owning the strategy, building the thing, and shipping it.
CleverTap open, funnels checked. Any drop-off from yesterday gets flagged before anything else starts.
Standup with engineering, design, and business. Everyone pointed the same direction before a line of code gets written.
PRDs, journey flows, edge cases. Written clearly enough that no one calls back mid-sprint with questions.
QA against the spec, user journey testing. Not signed off until it matches what was written.
Ship, then check the number. Whatever it says becomes next sprint's brief.
Login complaints down 75% after redesigning 5 journeys
Activation up 50%, journey time cut by 5 minutes
Trade conversions up 38.5% from funnel drop-off work
Small team, no ceremony. Decide what ships today and what waits, then start.
Write the code, design the flow, configure the pipeline. The spec and the implementation are the same person.
Test hard. Find the edge cases before the client does. Catch the data bug before it reaches production.
Direction check. Ten minutes, not ten slides. Confirms the week is still pointed at the right thing.
Most days end with something in production. If not, that gets examined.
Built the flow that opened up a new client segment, now live in demos.
Zero-intel accounts down 39% across 2,800+ accounts
Marketing site rebuilt solo, engagement time up 2.2x post-launch
Talk to an AI instead
Ask an AI about me.
For the numbers
The resume.
Everything above already showed you the work. But if you'd still like it the traditional way, here it is.
Designed PDF or Markdown, whichever kind of person you are.
Before you go
Let's talk.
This is the part where you say hi.
